Faced with rising costs and dwindling results, a real estate client turned to GBS to transform their job sponsorship strategy—and the results were remarkable. By leveraging hyper-targeted media buying, mobile-first creative, and always-on optimization, GBS slashed cost-per-click by 49%, boosted sponsored clicks by 42%, and spiked application rates by 38%.

Rather than relying on outdated “post and pray” tactics, GBS implemented data-driven heatmap audits and audience behavior analysis to realign media spend for maximum impact. The result? More qualified candidates, less budget waste, and 61x greater job visibility—proving that smarter strategy always beats more spend.